Google Ads and PPC · Rome
Google Ads agency in Rome
GDPR-first, fully documented and hosted in the EU, with a senior team working your morning hours.
Clarigo Infotech is a Google Ads agency that runs pay-per-click campaigns on Google Search, Performance Max, Shopping, YouTube and remarketing. We research the searches your buyers make, write ads and landing pages that match them, track conversions properly and manage bids around your cost per lead or sale. Ad spend is paid directly to Google, and you own the account.
10+
Years of delivery
600+
Projects delivered
20+
Countries served
25-30
Days to a live MVP
Get a free consultation
Tell us what you need. A senior engineer replies within one working day.
Privacy, quality and clear documentation
European teams tell us they want a partner who treats data protection and quality as the starting point, not an add-on. That is how we work.
GDPR by design
Data minimisation, consent, EU hosting and a signed data processing agreement before any personal data is touched.
Documentation you can audit
Written specifications, architecture notes, test reports and handover documents, so your team or auditors can follow every decision.
Accessible by default
Interfaces built to WCAG guidelines, helping you meet the European Accessibility Act for digital products and services.
Predictable contracts
Fixed scope and price, clear milestones and acceptance criteria, and full ownership of the code and IP.
What our Google Ads management covers
Search campaigns
Keyword research, tightly grouped ad groups, responsive search ads and negative keywords that cut wasted spend.
Performance Max
Asset groups, audience signals and product feeds set up so Google's automation targets the right customers.
Shopping campaigns
Google Merchant Center feeds and Shopping or Performance Max campaigns for e-commerce stores.
YouTube and display
Video and display campaigns for awareness and to stay in front of people who have shown interest.
Remarketing
Audiences of past visitors and customers, shown relevant ads to bring them back to buy or enquire.
Conversion tracking and landing pages
Google Tag Manager, GA4 and enhanced conversions, plus fast landing pages built by our developers.
What to expect when you hire
Buyer intent drives search
Search ads reach people at the moment they look for what you sell, so keyword choice matters most. We focus budget on high-intent searches, add negative keywords every week and separate brand from non-brand campaigns so you can see what new demand costs.
Automation needs good inputs
Smart bidding and Performance Max work only as well as the data they get. We make sure conversions are tracked accurately, values reflect real business outcomes, and offline sales from your CRM can be imported, so Google optimises towards customers rather than form fills.
The landing page is half the campaign
A click only becomes a lead if the page matches the search and loads fast. Because we are developers too, we build and test landing pages ourselves instead of sending traffic to a generic home page.
Transparent accounts and spend
You own the Google Ads account and pay Google directly. We show every change in the account history and report spend, conversions and cost per lead from Google Ads and Analytics each month.
Remote, but close to Rome
Time-zone overlap
Central European and Indian working days overlap by three and a half to four and a half hours, so your team is online for stand-ups and calls every morning your time.
The GDPR, the Privacy Code and the Registro delle Opposizioni
We follow the GDPR, the Privacy Code and the Garante's guidance: consent for marketing email and cookies, checks against the public opt-out register for calls, and a clear unsubscribe.
Billing
Invoices in euros (EUR) or US dollars. A monthly management retainer or a fixed-price campaign, quoted after a free audit of your Google Ads account; ad spend is paid directly to Google and is separate from our management fee.
Built for Rome's key sectors
Rome businesses in tourism, hospitality and services work with us on booking platforms, multilingual portals and AI that answers customers around the clock.
Fashion and luxury
Milan brands invest in premium online stores and content. Targeted ads with tracking set up properly from day one.
Food and wine
Producers sell direct and build brands for export. Paid campaigns that reach decision-makers in this sector.
Machinery and manufacturing
Industrial districts adopt Industry 4.0 and IoT. Campaigns aimed at buyers in this sector, measured on leads not clicks.
Tourism
Hotels and attractions compete for international bookings. Targeted ads with tracking set up properly from day one.
How the hours line up
Our team's hours, in Rome time
05:30–15:00
Monday to Friday
Overlap with your working day
09:00–15:00
About 6 hours every day
Daily stand-up
09:30
Rome time, plus written updates every evening
What we set up for Rome
Ad platforms
E-commerce platforms
Choose how you work with us
Monthly retainer
An ongoing team for SEO, content, social and ads, with monthly targets and reporting.
Best for steady growth
Campaign or project
A defined piece of work, such as a launch campaign, a website SEO overhaul or a content sprint.
Best for a specific goal
Marketing + build
We build the website, landing pages or app and market it, so product and growth work together.
Best for new launches
How it works
1. Free audit
We review your website, search rankings, ads, social channels and competitors, and show you the biggest opportunities.
2. Plan and targets
A 90-day plan with clear targets: traffic, leads, cost per lead and revenue, agreed before we start.
3. Launch and optimise
We run the campaigns, publish content and fix what holds you back, improving every week.
4. Monthly reporting
A plain-English report every month: what we did, what it delivered and what we do next.
See what we've built
Google Ads agency: questions from Rome
Do you work with companies in Rome?+
Yes. Clarigo Infotech works with companies across Rome, including Rome, Fiumicino, Tivoli, as part of clients in 20+ countries. We work remotely from India with one in-house team.
What time-zone overlap do we get from Rome?+
Central European and Indian working days overlap by three and a half to four and a half hours, so your team is online for stand-ups and calls every morning your time.
How do you handle the GDPR, the Privacy Code and the Registro delle Opposizioni?+
We follow the GDPR, the Privacy Code and the Garante's guidance: consent for marketing email and cookies, checks against the public opt-out register for calls, and a clear unsubscribe.
Which currency do you bill in, and what does it cost?+
We bill in euros (EUR) or US dollars. A monthly management retainer or a fixed-price campaign, quoted after a free audit of your Google Ads account; ad spend is paid directly to Google and is separate from our management fee.
What time are your meetings in Rome time?+
Our team works 05:30–15:00 Rome time, so we overlap with your day from 09:00–15:00. Daily stand-ups are usually at 09:30 your time.
Which ad platforms do you use for Rome campaigns?+
Mostly Google Ads, Meta, LinkedIn, chosen by where your buyers in Rome actually spend time.
Do you work with fashion and luxury companies?+
Yes. Fashion and luxury is one of Rome's key sectors, and campaigns aimed at buyers in this sector, measured on leads not clicks.
What is Performance Max and do we need it?+
Performance Max is a Google campaign type that runs across Search, Shopping, YouTube, Display, Gmail and Maps from one budget. It suits many e-commerce and lead generation accounts, but works best alongside well-run search campaigns and accurate conversion tracking.
Do you guarantee first position or a set return?+
No. Ad position and returns depend on competition, budget and your offer, so no one can honestly guarantee them. We agree clear targets and report on them every month.
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