LivSocial.
Case study · Social media
Clarigo Infotech designed and built LivSocial's mobile app, website and AI tool: a social network for real people and healthier conversation, without the noise.
- Client
- LivSocial
- Industry
- Social media
- Timeline
- January 2025 to today (ongoing)
- What we did
- Mobile app development, Web development, AI development
About LivSocial
LivSocial is a new social media platform founded by Laurie Edwards. Its mission is simple: bring people together again, with good vibes, real people and zero noise, instead of the toxicity, forced content and endless ads of today's big networks. LivSocial brings friends and family, communities, local businesses, entertainment and a space for open discussion called The SpeakEasy into one place.
What we had to solve
LivSocial needed to turn a big idea into a real product people would choose over the networks they already use. That meant a polished mobile app and website that feel familiar from the first tap, smooth sign-up and posting, communities and business pages, and AI features that make conversations better, all built by a small team on a startup budget and timeline.
What we built
Product and UX/UI design for web and mobile, built around LivSocial's warm, people-first brand
The LivSocial website and web app: home feed (The Scoop), Food for Thought, Top Picks, Communities, Businesses, Entertainment, My Circle and My Page
The SpeakEasy: a dedicated space for open public discussion
Mobile app with the same experience, a bottom tab bar and one-handed navigation
An AI tool built into the platform to support content and conversation
Secure sign-up and sign-in, bot protection, and policies for terms, privacy, cookies and child safety
Cloud setup, testing and launch, with the same team continuing to add features
What it does
Content feed
Image posts and written updates sit together in the main reading column.
Community navigation
Dedicated entry points distinguish communities, businesses, and personal areas.
Social circle
A side panel brings people and their profiles into view.
Trending conversations
Supporting content helps visitors discover subjects beyond their own feed.
Post cards
Images and written updates share a vertically arranged feed.
Profile discovery
People and profile imagery form part of the community interface.
Account entry
A dedicated welcome and sign-in view introduces the product.
Mobile navigation
Compact navigation keeps the main areas within reach.
How people use it
The desktop layouts move from an everyday feed to the people and conversations around it.
- 01
Start with the feed
Read photo posts and written updates in the central column, with familiar post controls close to the content.
- 02
Explore a community
Use the main navigation to move into communities or businesses without losing the recognizable social frame.
- 03
Follow the conversation
Open profile and topic areas to explore the people and discussions surrounding an individual post.
Inside LivSocial
Mustard yellow establishes the product identity, while white content panels keep photo posts and conversations readable. A persistent desktop navigation bar and supporting side columns give the main feed a clear position within a much broader community experience.
Designed for every screen
LivSocial’s mobile interface brings a social feed, profile discovery, and community content into a compact touch layout.
Where it is today
A complete social platform (mobile app, website and AI tool) delivered by one in-house team
Live in beta for real users, with the client continuing to work with Clarigo on new features
A long-term partnership since January 2025
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