Google Ads and PPC · Johannesburg

Google Ads agency in Johannesburg

Mobile-first, low-bandwidth products with mobile money built in, from a senior team on overlapping hours.

Clarigo Infotech is a Google Ads agency that runs pay-per-click campaigns on Google Search, Performance Max, Shopping, YouTube and remarketing. We research the searches your buyers make, write ads and landing pages that match them, track conversions properly and manage bids around your cost per lead or sale. Ad spend is paid directly to Google, and you own the account.

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10+

Years of delivery

600+

Projects delivered

20+

Countries served

25-30

Days to a live MVP

Get a free consultation

Tell us what you need. A senior engineer replies within one working day.

No obligation. We reply within one working day.

What matters to Johannesburg teams

Mobile-first and built for real conditions

African businesses need products that work on any phone and any connection, with mobile money and local payments built in.

01

Works on any connection

Lightweight apps and sites that stay fast on slow networks and older phones.

02

Mobile money and local payments

M-Pesa, Flutterwave, Paystack and card payments integrated.

03

Overlapping hours

Two and a half to four and a half hours from India, so most of the day overlaps.

04

Cost-effective delivery

Senior engineers at offshore rates with full code ownership.

What we do

What our Google Ads management covers

Search campaigns

Keyword research, tightly grouped ad groups, responsive search ads and negative keywords that cut wasted spend.

Performance Max

Asset groups, audience signals and product feeds set up so Google's automation targets the right customers.

Shopping campaigns

Google Merchant Center feeds and Shopping or Performance Max campaigns for e-commerce stores.

YouTube and display

Video and display campaigns for awareness and to stay in front of people who have shown interest.

Remarketing

Audiences of past visitors and customers, shown relevant ads to bring them back to buy or enquire.

Conversion tracking and landing pages

Google Tag Manager, GA4 and enhanced conversions, plus fast landing pages built by our developers.

In depth

What to expect when you hire

Buyer intent drives search

Search ads reach people at the moment they look for what you sell, so keyword choice matters most. We focus budget on high-intent searches, add negative keywords every week and separate brand from non-brand campaigns so you can see what new demand costs.

Automation needs good inputs

Smart bidding and Performance Max work only as well as the data they get. We make sure conversions are tracked accurately, values reflect real business outcomes, and offline sales from your CRM can be imported, so Google optimises towards customers rather than form fills.

The landing page is half the campaign

A click only becomes a lead if the page matches the search and loads fast. Because we are developers too, we build and test landing pages ourselves instead of sending traffic to a generic home page.

Transparent accounts and spend

You own the Google Ads account and pay Google directly. We show every change in the account history and report spend, conversions and cost per lead from Google Ads and Analytics each month.

Working with us from Johannesburg

Built for Johannesburg teams

Time-zone overlap

South Africa is three and a half hours behind India, so our working days overlap for most of your morning and early afternoon.

POPIA and the Consumer Protection Act

We follow POPIA's direct-marketing rules and the Consumer Protection Act: opt-in consent for electronic marketing and a working opt-out in every message.

Billing

Invoices in South African rand (ZAR) or US dollars. A monthly management retainer or a fixed-price campaign, quoted after a free audit of your Google Ads account; ad spend is paid directly to Google and is separate from our management fee.

Sectors · Johannesburg

Built for Johannesburg's key sectors

Johannesburg and Sandton companies in finance and insurance use us for platforms, integrations and AI automation, designed to POPIA.

Mining

Mines invest in safety, monitoring and automation systems. Targeted ads with tracking set up properly from day one.

Financial services

Banks and insurers lead in mobile and digital channels. Paid campaigns that reach decision-makers in this sector.

Retail

National chains expand e-commerce and loyalty programmes. Campaigns aimed at buyers in this sector, measured on leads not clicks.

Tourism and wine

Operators and estates sell to international visitors online. Targeted ads with tracking set up properly from day one.

Johannesburg time · Johannesburg

How the hours line up

Our team's hours, in Johannesburg time

06:30–16:00

Monday to Friday

Overlap with your working day

09:00–16:00

About 7 hours every day

Daily stand-up

09:30

Johannesburg time, plus written updates every evening

Local setup

Built for how Johannesburg works

Ad platforms

Google AdsMetaLinkedIn

E-commerce platforms

TakealotShopifyAmazon.co.zaWooCommerce
How to hire

Choose how you work with us

Monthly retainer

An ongoing team for SEO, content, social and ads, with monthly targets and reporting.

Best for steady growth

Campaign or project

A defined piece of work, such as a launch campaign, a website SEO overhaul or a content sprint.

Best for a specific goal

Marketing + build

We build the website, landing pages or app and market it, so product and growth work together.

Best for new launches

Process

How it works

1. Free audit

We review your website, search rankings, ads, social channels and competitors, and show you the biggest opportunities.

2. Plan and targets

A 90-day plan with clear targets: traffic, leads, cost per lead and revenue, agreed before we start.

3. Launch and optimise

We run the campaigns, publish content and fix what holds you back, improving every week.

4. Monthly reporting

A plain-English report every month: what we did, what it delivered and what we do next.

FAQ

Google Ads agency: questions from Johannesburg

Do you work with companies in Johannesburg?+

Yes. Clarigo Infotech works with companies across Johannesburg, including Johannesburg, Sandton, Pretoria, as part of clients in 20+ countries. We work remotely from India with one in-house team.

What time-zone overlap do we get from Johannesburg?+

South Africa is three and a half hours behind India, so our working days overlap for most of your morning and early afternoon.

How do you handle POPIA and the Consumer Protection Act?+

We follow POPIA's direct-marketing rules and the Consumer Protection Act: opt-in consent for electronic marketing and a working opt-out in every message.

Which currency do you bill in, and what does it cost?+

We bill in South African rand (ZAR) or US dollars. A monthly management retainer or a fixed-price campaign, quoted after a free audit of your Google Ads account; ad spend is paid directly to Google and is separate from our management fee.

Can you sell on Takealot?+

Yes. We build stores and integrations for Takealot, Shopify, Amazon.co.za, WooCommerce, including payments, stock and order sync.

What time are your meetings in Johannesburg time?+

Our team works 06:30–16:00 Johannesburg time, so we overlap with your day from 09:00–16:00. Daily stand-ups are usually at 09:30 your time.

Which ad platforms do you use for Johannesburg campaigns?+

Mostly Google Ads, Meta, LinkedIn, chosen by where your buyers in Johannesburg actually spend time.

How much should we spend on Google Ads?+

It depends on how competitive your keywords are and how many leads you need. After the audit we estimate click costs for your market and recommend a starting budget we can scale when results are proven.

How quickly do Google Ads work?+

Search ads can bring clicks and leads on the first day. Smart bidding and Performance Max usually need 2 to 6 weeks of conversion data before results settle.