Google Ads and PPC · Japan
Google Ads agency in Japan
Detailed specifications, careful testing and reliable schedules, with a team overlapping most of your afternoon.
Clarigo Infotech is a Google Ads agency that runs pay-per-click campaigns on Google Search, Performance Max, Shopping, YouTube and remarketing. We research the searches your buyers make, write ads and landing pages that match them, track conversions properly and manage bids around your cost per lead or sale. Ad spend is paid directly to Google, and you own the account.
10+
Years of delivery
600+
Projects delivered
20+
Countries served
25-30
Days to a live MVP
Get a free consultation
Tell us what you need. A senior engineer replies within one working day.
Quality, detail and reliability
Teams in Japan and Korea expect precise specifications, thorough testing and schedules that hold. We plan in detail, report regularly and treat quality as non-negotiable.
Detailed specifications
Written requirements, screen specifications and acceptance criteria agreed before development.
Thorough testing
Automated and manual testing with reports at every milestone.
Reliable schedules
Realistic plans, regular written progress reports and early warning of any risk.
Long-term partnership
The same team maintains and improves the product after launch.
What our Google Ads management covers
Search campaigns
Keyword research, tightly grouped ad groups, responsive search ads and negative keywords that cut wasted spend.
Performance Max
Asset groups, audience signals and product feeds set up so Google's automation targets the right customers.
Shopping campaigns
Google Merchant Center feeds and Shopping or Performance Max campaigns for e-commerce stores.
YouTube and display
Video and display campaigns for awareness and to stay in front of people who have shown interest.
Remarketing
Audiences of past visitors and customers, shown relevant ads to bring them back to buy or enquire.
Conversion tracking and landing pages
Google Tag Manager, GA4 and enhanced conversions, plus fast landing pages built by our developers.
What to expect when you hire
Buyer intent drives search
Search ads reach people at the moment they look for what you sell, so keyword choice matters most. We focus budget on high-intent searches, add negative keywords every week and separate brand from non-brand campaigns so you can see what new demand costs.
Automation needs good inputs
Smart bidding and Performance Max work only as well as the data they get. We make sure conversions are tracked accurately, values reflect real business outcomes, and offline sales from your CRM can be imported, so Google optimises towards customers rather than form fills.
The landing page is half the campaign
A click only becomes a lead if the page matches the search and loads fast. Because we are developers too, we build and test landing pages ourselves instead of sending traffic to a generic home page.
Transparent accounts and spend
You own the Google Ads account and pay Google directly. We show every change in the account history and report spend, conversions and cost per lead from Google Ads and Analytics each month.
Built for Japanese teams
Time-zone overlap
Japan is three and a half hours ahead of India, so our working days overlap for most of your afternoon, with a stand-up and same-day replies.
The Act on Specified Electronic Mail and the APPI
We follow Japan's Act on Regulation of Transmission of Specified Electronic Mail and the APPI: opt-in consent for marketing email, sender details and a working opt-out.
Billing
Invoices in Japanese yen (JPY) or US dollars. A monthly management retainer or a fixed-price campaign, quoted after a free audit of your Google Ads account; ad spend is paid directly to Google and is separate from our management fee.
Where we help Japan businesses most
Japanese companies value careful specifications, quality and reliable schedules. We work with detailed written specs, thorough testing and regular reports, and design to Japan's APPI privacy law.
Automotive
Carmakers invest in connected-car software and factory automation. Paid campaigns that reach decision-makers in this sector.
Electronics and robotics
Hardware makers need companion apps and embedded AI. Campaigns aimed at buyers in this sector, measured on leads not clicks.
Gaming and anime
Entertainment firms reach global fans through apps and stores. Targeted ads with tracking set up properly from day one.
Retail and convenience
Chains run loyalty apps and cashless checkout. Paid campaigns that reach decision-makers in this sector.
How the hours line up
Our team's hours, in Japanese time
13:30–23:00
Monday to Friday
Overlap with your working day
13:30–18:00
About 4.5 hours every day
Daily stand-up
14:00
Japanese time, plus written updates every evening
What we set up for Japan
Ad platforms
E-commerce platforms
Choose how you work with us
Monthly retainer
An ongoing team for SEO, content, social and ads, with monthly targets and reporting.
Best for steady growth
Campaign or project
A defined piece of work, such as a launch campaign, a website SEO overhaul or a content sprint.
Best for a specific goal
Marketing + build
We build the website, landing pages or app and market it, so product and growth work together.
Best for new launches
How it works
1. Free audit
We review your website, search rankings, ads, social channels and competitors, and show you the biggest opportunities.
2. Plan and targets
A 90-day plan with clear targets: traffic, leads, cost per lead and revenue, agreed before we start.
3. Launch and optimise
We run the campaigns, publish content and fix what holds you back, improving every week.
4. Monthly reporting
A plain-English report every month: what we did, what it delivered and what we do next.
See what we've built
Google Ads agency: questions from Japan
Do you work with companies in Japan?+
Yes. Clarigo Infotech works with companies across Japan, including Tokyo, Osaka, Yokohama, as part of clients in 20+ countries. We work remotely from India with one in-house team.
What time-zone overlap do we get from Japan?+
Japan is three and a half hours ahead of India, so our working days overlap for most of your afternoon, with a stand-up and same-day replies.
How do you handle the Act on Specified Electronic Mail and the APPI?+
We follow Japan's Act on Regulation of Transmission of Specified Electronic Mail and the APPI: opt-in consent for marketing email, sender details and a working opt-out.
Which currency do you bill in, and what does it cost?+
We bill in Japanese yen (JPY) or US dollars. A monthly management retainer or a fixed-price campaign, quoted after a free audit of your Google Ads account; ad spend is paid directly to Google and is separate from our management fee.
Which ad platforms do you use for Japanese campaigns?+
Mostly Google Ads, Yahoo! JAPAN Ads, LINE Ads, Meta, X Ads, chosen by where your buyers in Japan actually spend time.
Do you work with automotive companies?+
Yes. Automotive is one of Japan's key sectors, and targeted ads with tracking set up properly from day one.
Can you sell on Amazon.co.jp?+
Yes. We build stores and integrations for Amazon.co.jp, Rakuten Ichiba, Yahoo! Shopping, Shopify, including payments, stock and order sync.
Do you guarantee first position or a set return?+
No. Ad position and returns depend on competition, budget and your offer, so no one can honestly guarantee them. We agree clear targets and report on them every month.
How much does a Google Ads agency cost?+
We charge a monthly management retainer or a fixed price for a campaign, quoted after a free account audit. Your ad spend is separate and paid straight to Google.
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