Facebook and Meta ads · Japan
Facebook ads agency in Japan
Detailed specifications, careful testing and reliable schedules, with a team overlapping most of your afternoon.
Clarigo Infotech is a Facebook ads agency that plans, builds and optimises Meta ad campaigns across Facebook and Instagram. We set up tracking with the Meta Pixel and Conversions API, test creative and audiences every week, and manage budgets around your cost per lead or sale. Your ad spend is paid directly to Meta, and you keep full ownership of the ad account.
10+
Years of delivery
600+
Projects delivered
20+
Countries served
25-30
Days to a live MVP
Get a free consultation
Tell us what you need. A senior engineer replies within one working day.
Quality, detail and reliability
Teams in Japan and Korea expect precise specifications, thorough testing and schedules that hold. We plan in detail, report regularly and treat quality as non-negotiable.
Detailed specifications
Written requirements, screen specifications and acceptance criteria agreed before development.
Thorough testing
Automated and manual testing with reports at every milestone.
Reliable schedules
Realistic plans, regular written progress reports and early warning of any risk.
Long-term partnership
The same team maintains and improves the product after launch.
What our Meta ads management covers
Account and tracking setup
Business Manager, ad account, Meta Pixel, Conversions API and event set-up so results are measured correctly.
Campaign strategy
The right objectives, budgets and campaign structure for leads, sales, app installs or awareness.
Audiences and targeting
Broad, interest, lookalike and retargeting audiences built from your customers and site visitors.
Creative and copy
Static, carousel and video ads in feed, stories and reels formats, with several versions to test.
Testing and optimisation
Weekly tests of creative, offers and audiences, moving budget to what brings customers at the lowest cost.
Landing pages and funnels
Fast landing pages and lead forms built by our developers, so clicks turn into enquiries and sales.
What to expect when you hire
Tracking comes first
Since browser privacy changes, the Meta Pixel alone misses many conversions. We set up the Conversions API alongside it and define the events that matter to your business, so Meta optimises towards real customers and your reports are accurate.
Creative is the main lever
With Meta's automated targeting, the ad itself does most of the work of finding the right people. We produce several creative angles at a time, such as problem-solution, proof and offer, and keep refreshing them before performance tires.
Clear structure, sensible budgets
We keep campaigns simple enough for Meta's algorithm to learn, with separate budgets for prospecting and retargeting. Spend is scaled gradually when results hold, rather than in jumps that reset learning.
Compliant ads only
We follow Meta's advertising standards and special ad category rules for housing, employment, credit and similar sectors. We avoid misleading claims and before-and-after tactics that get ads rejected or accounts restricted.
Remote, but close to Japan
Time-zone overlap
Japan is three and a half hours ahead of India, so our working days overlap for most of your afternoon, with a stand-up and same-day replies.
The Act on Specified Electronic Mail and the APPI
We follow Japan's Act on Regulation of Transmission of Specified Electronic Mail and the APPI: opt-in consent for marketing email, sender details and a working opt-out.
Billing
Invoices in Japanese yen (JPY) or US dollars. A monthly management retainer or a fixed-price campaign, quoted after a free audit of your ad account; ad spend is paid directly to Meta and is separate from our management fee.
Where we help Japan businesses most
Japanese companies value careful specifications, quality and reliable schedules. We work with detailed written specs, thorough testing and regular reports, and design to Japan's APPI privacy law.
Automotive
Carmakers invest in connected-car software and factory automation. Paid campaigns that reach decision-makers in this sector.
Electronics and robotics
Hardware makers need companion apps and embedded AI. Campaigns aimed at buyers in this sector, measured on leads not clicks.
Gaming and anime
Entertainment firms reach global fans through apps and stores. Targeted ads with tracking set up properly from day one.
Retail and convenience
Chains run loyalty apps and cashless checkout. Paid campaigns that reach decision-makers in this sector.
Your working day with us
Our team's hours, in Japanese time
13:30–23:00
Monday to Friday
Overlap with your working day
13:30–18:00
About 4.5 hours every day
Daily stand-up
14:00
Japanese time, plus written updates every evening
Built for how Japan works
Ad platforms
E-commerce platforms
Choose how you work with us
Monthly retainer
An ongoing team for SEO, content, social and ads, with monthly targets and reporting.
Best for steady growth
Campaign or project
A defined piece of work, such as a launch campaign, a website SEO overhaul or a content sprint.
Best for a specific goal
Marketing + build
We build the website, landing pages or app and market it, so product and growth work together.
Best for new launches
How it works
1. Free audit
We review your website, search rankings, ads, social channels and competitors, and show you the biggest opportunities.
2. Plan and targets
A 90-day plan with clear targets: traffic, leads, cost per lead and revenue, agreed before we start.
3. Launch and optimise
We run the campaigns, publish content and fix what holds you back, improving every week.
4. Monthly reporting
A plain-English report every month: what we did, what it delivered and what we do next.
See what we've built
Facebook ads agency: questions from Japan
Do you work with companies in Japan?+
Yes. Clarigo Infotech works with companies across Japan, including Tokyo, Osaka, Yokohama, as part of clients in 20+ countries. We work remotely from India with one in-house team.
What time-zone overlap do we get from Japan?+
Japan is three and a half hours ahead of India, so our working days overlap for most of your afternoon, with a stand-up and same-day replies.
How do you handle the Act on Specified Electronic Mail and the APPI?+
We follow Japan's Act on Regulation of Transmission of Specified Electronic Mail and the APPI: opt-in consent for marketing email, sender details and a working opt-out.
Which currency do you bill in, and what does it cost?+
We bill in Japanese yen (JPY) or US dollars. A monthly management retainer or a fixed-price campaign, quoted after a free audit of your ad account; ad spend is paid directly to Meta and is separate from our management fee.
Do you work with automotive companies?+
Yes. Automotive is one of Japan's key sectors, and targeted ads with tracking set up properly from day one.
Can you sell on Amazon.co.jp?+
Yes. We build stores and integrations for Amazon.co.jp, Rakuten Ichiba, Yahoo! Shopping, Shopify, including payments, stock and order sync.
What time are your meetings in Japanese time?+
Our team works 13:30–23:00 Japanese time, so we overlap with your day from 13:30–18:00. Daily stand-ups are usually at 14:00 your time.
How soon will Facebook ads bring results?+
Campaigns usually start bringing clicks and leads within days of launch. Meta's learning phase and creative testing typically take 2 to 4 weeks before performance becomes stable and predictable.
Do you run ads on Instagram as well as Facebook?+
Yes. Meta ads run across Facebook, Instagram, Messenger and the Audience Network from one account. We choose placements based on where your results are best.
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