Facebook ads agency in San Francisco

Tracking comes first

Since browser privacy changes, the Meta Pixel alone misses many conversions. We set up the Conversions API alongside it and define the events that matter to your business, so Meta optimises towards real customers and your reports are accurate.

Creative is the main lever

With Meta's automated targeting, the ad itself does most of the work of finding the right people. We produce several creative angles at a time, such as problem-solution, proof and offer, and keep refreshing them before performance tires.

Clear structure, sensible budgets

We keep campaigns simple enough for Meta's algorithm to learn, with separate budgets for prospecting and retargeting. Spend is scaled gradually when results hold, rather than in jumps that reset learning.

Compliant ads only

We follow Meta's advertising standards and special ad category rules for housing, employment, credit and similar sectors. We avoid misleading claims and before-and-after tactics that get ads rejected or accounts restricted.

Time-zone overlap

With flexible shifts we cover a live daily stand-up in Pacific time, and work continues overnight so new builds are ready for review each morning.

CAN-SPAM, CCPA and US advertising rules

We run email and ads within CAN-SPAM and US state privacy laws such as CCPA: clear consent, easy unsubscribe, honest ad claims and privacy-friendly tracking with consent where required.

Billing

Invoices in US dollars (USD). A monthly management retainer or a fixed-price campaign, quoted after a free audit of your ad account; ad spend is paid directly to Meta and is separate from our management fee.